Communication Manager Job at Serengeti Breweries Ltd
Support the CR Director in shaping and implementing corporate and functional communications strategies and programs to build awareness, create understanding and motivate the employee body around the SBL purpose, vision, goals, values and leadership standards/capabilities. Develop communications platform and the application of the messaging & positioning in line with changing business requirements.
Accountabilities
Responsible for administration of all communications done across all the business units in SBL
Create templates and guidelines on key tone and messaging to ensure consistency
Writing/editing for newsletters, organisational updates and other internal programs / drives
Assisting in the development of communication plans for key projects/activities within the business
Identifying and formulating new communication opportunities for the organisation
Manage communication channels
Determine the appropriate content and route for information cascades, by providing advice and support
Research, write and gain approval for all publications within guidelines and agreed timetables
Ensuring colleagues are fully briefed on communication issues
Overall responsibility for corporate communications and PR cycle plan and management of relevant agencies.
Manage a variety of periodic and once-off communications projects. Identify key stakeholders, devise the appropriate messages for and means of communicating with them to deliver engaging and objective oriented communication materials; as well as evaluating and adapting these as required
Responsible for media training, media monitoring and external reputation measurement and external communications budget.
Monitor the external environment to identify reputation building opportunities as well as threats to corporate reputation and respond accordingly.Qualifications and Experience Required:
Degree in Marketing / Communications / PR or related field
3-5 years experience in planning and driving communication strategies through traditional as well as digital and multi-media means (webcasts, podcasts, video, mobile, etc.) preferably in a large brand led organisation, including development of intranet platforms (content & architecture)
Experience with analysing & interpreting information to developing strong key messages
Working knowledge of business operations and strong commercial awareness
Proven experience in building relationships with key partners throughout the organisation
Experience in managing vendors with technical, marketing or creative resources
Ability to prioritise and manage heavy work load and meet deadlines in a fast paced environment – strong project management skills to execute a variety of detailed tasks simultaneously
Excellent writing, editing and verbal communication skills with thorough attention to detail
Strong web publishing and Microsoft office fluency
Team player with the ability to succeed in a collaborative work environment
Ability to partner with functional teams (soliciting, and conversely providing help as needed)
Demonstrable commitment to staying up-to-date with best practice in communications, including staying abreast of new digital technologies and their implications
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